Big Bass Tour and Oakley announce Oakley Angler of the Year program

Dallas, Texas. Big Bass Tour and Oakley Inc. announced the creation of the Oakley Angler of the Year program for the 2009 season. With this agreement Oakley becomes the naming rights sponsor of this year long AOY point race for anglers competing in the four (4) open BBT events of 2009.

“We are honored to have Oakley on board as our AOY program sponsor. This unique program will provide valuable exposure for both organizations and provide incredible recognition to the angler who wins this year long competition” said Mark Jones, Vice President of Business Development for BBT. “Oakley’s polarized HDO technology is simply unmatched and we are excited to be bringing their products to our anglers. Not only will some serious cash and an endorsement deal be on the line through the Oakley AOY but we will have unique prize giveaways and special programs to offer our anglers at every event in 2009,” Jones concluded.

About Big Bass Tour

BBT is a national tournament and event management organization committed to promoting the sport of bass fishing and bass conservation. We provide a premier big bass tournament series for amateur anglers on the nation’s best big bass fisheries. BBT understands that bass fishing is not a spectator sport and that the growth and advancement of bass fishing comes from the grass roots efforts and enthusiasm of millions of amateur anglers. For more information you may visit

About Oakley Inc.

Oakley, Inc. is a sport and lifestyle brand, driven to ignite the imagination through the fusion of art and science. Building on its legacy of innovative, market-leading optical technology, the company manufactures and distributes high performance sunglasses, prescription lenses and frames, goggles, apparel, footwear, and accessories. The essence of the brand is communicated through hundreds of professional and amateur athletes who depend on Oakley products to provide them with the very best while they redefine what is physically possible. For more information you may visit

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