Lady Bass Anglers Association

Lady Bass Anglers Association

A company that noted for its excellence in the outdoors world, Wilkins Brothers Outdoors of Russellville, AR., has inked a sponsorship agreement with the Lady Bass Anglers Association (LBAA).

“For someone like Michael Wilkins, who has successfully built and sold multiple businesses, to put his support behind the LBAA, speaks volumes to the potential of this organization,” stated LBAA co-founder Cheryl Bowden.

“This helps solidify the LBAA as the “Official Women’s Professional Bass Fishing Tournament Trail” in the country,” Bowden went on to say. Wilkins Brothers Outdoors is the second oldest sporting goods store in Arkansas. The business originated in 1949 as Rush Sporting Goods and the Wilkins Brothers purchased it September 1, 2006. Since 2006 Wilkins Brothers Outdoors greatly expanded their inventory and now stand as one of a very few “full-line” outdoors centers in Arkansas.

Wilkins Brothers Outdoors is located at 815 North Arkansas Avenue in Russellville and the owners are Justin and Mike Wilkins. “Fishing is a sport for everyone – whether it is our young boys and girls, or the men and women of our society, and we here at Wilkins Brothers Outdoors are very happy to be a sponsor of the Lady Bass Anglers Association,” Michael Wilkins, President/Advisor of Wilkins Brothers Outdoors commented. Wilkins went on to add that he and the LBAA are working on the details of program where LBAA members will receive benefits and savings from Wilkins Brothers Outdoors.

Secret York, co-founder of the LBAA also spoke recently about the addition of Wilkins Brothers Outdoors to the LBAA sponsorship line-up. “He (Michael Wilkins) is a very successful business person and he knows the possibilities the LBAA is capable of. I feel this is just the beginning of a very long relationship with Wilkins Brothers Outdoors. We are going to support each other in this relationship like family, and who knows where this might lead both the LBAA and Wilkins Brothers Outdoors.”

The LBAA was founded in 2010 and 2011 marks their first full year of operation along with a full slate of tournament competition. The 2011 LBAA Tournaments kick-off March 17-19 at Lake Sam Rayburn in Texas. Stop number two for 2011 is Lake Hartwell in South Carolina. From there the LBAA season moves to Alabama’s Lake Guntersville July 7-9. The fourth and final regular season stop will be northeast of Music City on Tennessee’s Old Hickory Lake August 25-27.

October 6-8, 2011 will be the dates for the LBAA 2011 Tour Championship and LBAA officials will announce the location of the 2011 Tour Championship August 26 at the event at Old Hickory Lake.

All LBAA events will consist of a two-day Pro-Am event on Thursday and Friday of competition days. A Team Charity Event in which proceeds will go to a local charity from the community will follow up the LBAA Pro-Am event on Saturday.

The Lady Bass Anglers Association will also have a presence at the upcoming Bassmaster Classic Outdoors Expo in New Orleans. Wilkins Brothers Outdoors is sponsoring the LBAA booth at the Classic Outdoors Expo.

The Classic Outdoors Expo is scheduled for February 18-20, 2011 at the Ernest Morial Convention Center 900 Convention Center Boulevard in New Orleans, LA. Look for booth #2022.

Sponsors of the 2011 Lady Bass Anglers Association tour are Wilkins Brothers Outdoors, Kick’n Bass, Dawn Outdoors, Rayjus, Todali Tackle, Castaway, Fleck’s Baits, Necessity Jigs, Ray Barga and Company, River Runner Baits, SureLife, West Kentucky LED, Vickie’s Threadworks, Arkansas Tournament Fishing, and Nite Owl Media. In addition, Contingency Programs for 2011season are the Phoenix First Flight Program and Skeeter Real Money.

For more information on the Lady Bass Anglers Association, contact LBAA Co-founder Cheryl Bowden at 1-214-738-7518; Co-founder Secret York at 1-270-748-9041; Media Specialist Larry Morris at 1–540-239-7902; or, go to the World Wide Web at

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